2020 Application Period Now Open

Heartland’s way of giving back

Although we do business across Ontario, we remain a local company at heart…because of you!

We know our agents, brokers and staff have strong ties in the communities where they work and live, so who better to help us find meaningful ways to give back locally. After all, your community is our community!

Be an advocate for your own community, and tell us how our funds can help a project or initiative that’s close to your heart.

About the Fund

iHeartCommunity Fund 2020 has arrived!

See how a grassroots program inspired us to make a broader impact.


2020 Application Deadline – February 14th

What are we looking to fund?

Community projects, initiatives or causes that have direct benefit at a local level. The fund recipient must be a charity, non-profit, or municipal body.

Who can apply?

Funding applications must be submitted by a Heartland agent, broker, or staff member.  Click here for your 2020 Application Form. Email your completed application to iheart@heartlandfarmmutual.com.

What level of funding is available?

Requests for full or partial funding may be granted, ranging from a few hundred to several thousand dollars, depending on applications received and the annual Fund budget.

How are recipients chosen?

The fund committee reviews and selects applicants based on eligibility criteria, but they also look for a compelling story of the project/cause – the need it fulfills in the community; what the overall goal is; who is impacted, and how.

Looking for inspiration?

The Fund is proud to help in many unique ways all across Ontario. Some of the examples below might inspire you to find a funding need in your own community!

  • Wheelchair accessibility
  • Community garden
  • Playground equipment
  • Equine therapy programs
  • Historic restoration
  • Farm safety programs
  • Hospital equipment
  • Water filling stations
  • Youth programs
  • Mental health services
    and much more!

2019 Recipients

View the full list of  2019 Recipients and follow their stories on Twitter and Facebook using #iHeartCommunity.

iHeartCommunity Fund Blog

Read about some of our past Fund recipients and hopefully inspire more iHeart in YOUR community.

Full Details & Eligibility

iHeart 2020 Application Form (PDF)

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